Digital Performance Marketing Manager (Search Marketing/ Web Analytics/ Paid Search)

Our client is a leading financial institute. They are looking for high-caliber candidates to join their Digital team to work on various digital platforms including website and mobile. You will be managing digital content marketing campaigns on their new and existing products.

Responsibilities:

  • Provide and executive market analysis, market trend, competitors, reporting and overall performance marketing knowledge
  • Lead various digital media channels including Display, Affiliates, Social Media
  • Provide support, knowledge and metrics expertise to regional team
  • Gather data, developing an understanding of the target audiences behaviours and perceptions
  • Conduct A/B testing and Multivariate Testing
  • Lead the optimization¬†projects to drive digital channel experience and sales

Requirements:

  • At least 3 years of experience in digital performance
  • Experience working with analytical software (Adobe Analytics, Google Analytics or Google Tag Manager)
  • Hands-on experience in optimization and A/B testing
  • Strong stakeholder management
  • Excellent communication skills in English

Job Details

  • $25,000 - $35,000
  • Hong Kong
  • Permanent

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